Description

Managed Expedia account of six team members when working at Zeno, an Edelman PR agency. Oversaw budget, served as day-to-day client contact, wrote pitches, edited press materials, provided business strategy, created plans, and delivered creative counsel.

Pitched and placed Expedia spokesperson Peter Greenberg on CBS.

Role

PR lead

For

Zeno Group for Expedia

Date

2005

Type

PR